Let’s face it. All eCommerce solutions are terrible at content management. They will never reach the level of functionality that would be comparable to a modern CMS.
eCommerce add-ons to CMSes are very often extremely limited. Thanks to progress we have made in the API development, combining these systems is now possible, in a clean and maintainable way.
During this talk I will present practical examples and tips how this new kind of integration can be achieved.